Category Archives: Entrepreneurialism

The Tao of Barnes and Noble, and a New Year’s Resolution

One way to be certain you remain off the road to Abilene is to chart your path in bookstores and make sure you spend equal times in every section, including cooking, science fiction, self-help, and children’s books. It’s all too … Continue reading

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Arrogance and Opportunity, Or Fear the Rotting Apple

My multitouch Apple trackpad quietly stares up my nostrils with the malicious muteness of the Berlin wall. I’ve watched the Quicktime videos on how to operate my MacBook Pro with “simple” gestures. A single flick for this. A backwards triple … Continue reading

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Filed under Advertising, Arrogance, Entrepreneurialism, Indie, Listening, Management Theory, Marketing

Vintage Wisdom from Young Entrepreneurs, Or Nice Plaid Pants

My wardrobe during my undergraduate education at UC Berkeley consisted of a two pairs of jeans, which both seemed to presage the grunge movement, and a metric ton of used hipster rags from a second-hand clothing store called Aardvarks. One … Continue reading

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Filed under Entrepreneurialism, Fashion, Indie, Management Theory

Indie Games, Or Smells Like Teen Spirit

Every now and then I find myself in the depths of MBA depression brought on by reading all of the journals, newspapers, blogs, magazines, and economic reports that I’m supposed to read as a professional. They are all telling me … Continue reading

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Filed under Branding, Entrepreneurialism, Gaming, Indie