Tag Archives: Involvement
Prestidigitation and Brand Strength – A Hypothesis
When I was about 10 my father took me to the Magic Castle in Hollywood. What a strange and wonderful place. In every nook and cranny there was something mysterious and amazing (at least for a 10 year old). However, … Continue reading
Filed under Abilene Paradox, Brand Strength, Branding, Employee Engagement, Marketing, Prestidigitation
The 7 Personalities of Great Meetings – Or, Who to Keep on the Bus.
Thanks to Jim Collins, whom I mentioned in my last post, we have an excellent metaphor for the Involvement dimension of Workability. Look at your team building process as having three choices. Avoid them at your own peril and enjoy lunch … Continue reading
Filed under Branding, Workability
The Seven Personalities of Bad Meetings – Or, How to Ride the Magic Bus
Magic Bus, Magic Bus, Magic Bus, Magic Bus I want it, I want it, I want it…(You can’t have it!) Think how much you’ll save…(You can’t have it!)] I want it, I want it, I want it, I want it … Continue reading
Filed under Advertising, Branding, Group Dynamics, Management Theory, Marketing, Workability
